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Welsh smokers urged to quit with new campaign

By South Wales Evening Post  |  Posted: August 12, 2014

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FAMILIES are being called upon to take part in a campaign to see how smoking affects lives.

Stop Smoking Wales is looking for families and individuals to share how their lives have been affected by a life threatening or life limiting illness caused by smoking.

As part of the scheme, the free NHS smoking cessation support service will launch a marketing campaign on September 8 to encourage some of the 21 per cent of smokers in Wales to quit with support from Stop Smoking Wales.

Dr Julie Bishop, who is leading the campaign, said: “Research shows that one in every two smokers will die of a smoking related disease if they don’t quit. Sadly, most smokers underestimate this risk and don’t realise the harm they are doing to their life expectancy by smoking.

“We know that one of the most powerful ways to motivate people to quit smoking is by hearing other people’s stories of the dangers of smoking and the devastating effects a smoking-related illness can have.” 

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