A SWANSEA fashion student can be forgiven for going window-shopping every day after seeing her designs picked up by a leading supermarket.
Stacey Clement, aged 22 from Llangyfelach, has won a national competition with George at Asda to design a new collection of girls' clothes.
The third year Fashion Design student, at the University of South Wales in Newport, entered the competition as part of Graduate Fashion Week, an annual showcase of work of more than 1,000 graduates from the best UK and international universities for fashion.
After submitting designs for six different garments, Stacey was shortlisted in the childrenswear category.
Stacey's collection of girls' outfits featured in the acclaimed Gala Show — the grand finale of Graduate Fashion Week — where famous faces from the industry saw her work for the first time.
She said: "It was a complete shock when they called out my name. Being part of Graduate Fashion Week, and having the chance to submit my work to the George competition, has been such a fantastic opportunity.
"I have been able to make lots of valuable industry contacts, and even managed to meet one of my idols, Mary Katrantzou, who told me she loved my designs. That meant everything to me."
The range of clothing — which includes a skirt, leggings, playsuit, pinafore dress, T-shirt and cardigan — is online and in major UK George stores.
She added: "It's been a dream come true to go from seeing my initial sketches through to production, and then have the collection on display at so many stores.
"I love seeing mums and their daughters looking at the clothes and saying how colourful and fun they are. It's all a bit surreal to think that my designs are now reality!"