Tenants have been left outraged by the offer of a free Cadbury crème egg for paying their bedroom tax on time.
Valleys to Coast housing association in Bridgend has written to its tenants thanking them for their efforts paying the controversial tax.
“V2C understands that this has been a challenging time and wants to recognise your payment efforts,” Nigel Draper, Head of Neighbourhoods wrote.
The association acknowledged that “money is much tighter now” with household bills also increasing.
“As well as thanking you by letter, we would also like to offer you as a small thank you a free Crème Egg should you call into the office during the month of April.”
The misguided attempt at celebrating Easter has left many tenants angry at the housing association. Some have even pointed out that the trip to collect the sweet treat could cost more than ten times its price.
Kay Harris, a V2C tenant from Bettws, near Bridgend, branded the offer “insulting”.
Mr Draper defended the letter, telling The Independent, that the chocolate was a “small gesture” and “important recognition to those tenants who have struggled to find additional rent due to the bedroom tax.
“Over the last 12 months we have worked closely with our tenants to combat the worst effects of the bedroom tax,” he continued. “We always need to engage and keep the debate alive and the invitation to attend one of our regular walk-in sessions in Bridgend and pick up a free Crème Egg over Easter was a way of reminding tenants that even during the school holidays staff are available to help with financial advice.”
The so-called ‘bedroom tax’ was introduced in April 2013, under the 2012 Welfare Reform Act. Although not a tax in itself, the rules mean that council and social housing tenants with spare bedrooms receive less housing benefits for unoccupied rooms. The Labour party have pledged to repeal this policy if it comes to power in the next election.